If you are searching for Kris Murray alternatives, you are really choosing between four ways to fill classrooms: coaching, a done-for-you agency, a training membership, or doing the work yourself.
Every service, price and term below was read on the company's own website in October 2026, and the page sits under our child care marketing consultant guide.
Kris Murray child care marketing: what The Child Care Success Company sells
The Child Care Success Company is the coaching business searchers mean by "Kris Murray child care marketing," and it sells teaching, not execution.
Its coaching page calls the program "The Only Coaching Program In The World Designed Exclusively For Child Care Business Owners & Leaders," and its opt-in forms ask for your role and total licensed capacity (its pages, October 2026).
The catalog spans coaching (the Child Care Success Academy), courses (Enrollment Boot Camp, Leadership Mastery, Hire Right, Grow Your Summer Camp), a podcast, a book for "$5.95 shipping & handling," and the Child Care Success Summit.
Proof on the site is self-reported testimonials, for example "from 34 kids enrolled to 135 kids."
The Child Care Success Academy
The Child Care Success Academy is the flagship coaching membership, aimed at owners and directors who want to be taught a system and run it themselves.
Its price is not published on its site.
The Enrollment Boot Camp
The Enrollment Boot Camp is a course rather than ongoing coaching, and its sales page showed different figures on the same page (October 2026): "Regularly $497, for Only $247 Today!" next to "Get Instant Access, for Only $997 $497!"
Confirm the live figure before you budget.
Child Care Success Company alternatives at a glance
The alternatives fall into three groups: done-for-you agencies that run the work for you, training memberships that teach it, and free channels you work yourself, with "published" below meaning the number was shown on that company's own site as of October 2026 and "not published" meaning no price appeared.
| Alternative | What it is and does | Published pricing (October 2026) | Contract terms |
|---|---|---|---|
| The Child Care Success Company | Coaching and courses (Academy, Enrollment Boot Camp), not an agency | Coaching not published; Boot Camp page showed $247, $497 and $997 on one page | Not published |
| Grow Your Center | Done for you: website, Google Ads, SEO, social, email and text, 3D virtual tours, recruiting | Not published | 12 monthly installments; 45 days' notice |
| ChildcareDM | Done for you: Google Ads, Meta, local SEO, website optimization, AI visibility | Flat monthly fee; amount not published | 90-day start, then no long-term contracts |
| BCP Digital Marketing | Done for you: Google Business Profile, Google Ads, landing pages, A/B testing, Meta ads | $1,750 to $3,500 a month by tier, management fees only | Not published; you own your assets |
| Childcare Marketing Services | Done for you: websites, local SEO, Google and Meta ads | $797 or $1,497 a month; websites from $2,500+ one-time | Month to month, cancel anytime |
| Childcare Business Growth | Training kit, or done-for-you marketing (website, ads, CRM setup) | Not published | Not published |
| ParentSeek | Training membership; runs no campaigns for you | $14.99 a month | Month-to-month membership |
| More Booked Enrollments | CRO tests, local SEO, managed Meta ads | On the pricing page | Month to month after a minimum term |
As of October 2026, checked on each company's own website.
A company made this list if child care is stated on its own site; the one exception is named as such, because BCP Digital Marketing serves several industries and says it has "applied that experience specifically to childcare centers."
Quotes are the companies' own words, and where one company's pages disagree, the entry says so; there are no review scores and no ranking by quality.
The done-for-you agencies
A done-for-you agency runs channels for you; the buyer's guide at child care marketing agency covers how to vet one, and the wider field of sixteen is on best child care marketing companies.
One caution: client counts and conversion rates on agency sites are self-reported claims, and the FTC's Guides state at 16 CFR 255.1(f) that agencies, reputation management companies, review brokers and similar intermediaries may be liable for their role in creating or disseminating deceptive endorsements (eCFR, October 2026).
Grow Your Center
Grow Your Center is child-care-only by its own words, "100% dedicated to childcare," selling website, Google Ads, SEO, social media, email and text systems, 3D virtual tours and staff recruiting.
Its homepage names "Bruce W. Spurr & Kris Murray" as co-founders.
Prices are not published, and its fulfillment policy (last updated September 10, 2025) splits cost into "12 equal monthly installments" and takes "45 days written notice" to cancel, with no refunds "unless explicitly specified in your agreement."
Its pages differ on promises: the services page advertises "Guaranteed Google Ads Results!" with a money-back line, while the policy page says "there is no implied guarantee of success."
It says it supports "over 850 locations" (self-reported); a fuller comparison is on Grow Your Center alternatives.
ChildcareDM
ChildcareDM says it works with "independent childcare operators, franchisees, and multi-site groups across the country," and that "you work directly with the strategist. Not an account manager," with every engagement led by Cory Gabel.
Services span Google Ads, Meta campaigns, local SEO, website optimization, AI visibility and reviews; reporting names "tour rate, enrollment rate."
Pricing is a "flat monthly fee. No percentage-of-spend pricing. No long-term contracts after the first 90 days," with the amount not published, and it reports "250+ early childhood education centers" and over $8.5 million in childcare-specific ad spend, self-reported.
BCP Digital Marketing
BCP Digital Marketing is based in Jacksonville, Florida, and is not child-care-only.
It publishes three management tiers: "Get Found" starting at $1,750/month (Google Business Profile management and one Google Ads campaign), "Fill Seats" at $2,500 (per month) adding a dedicated tour request landing page, A/B testing and call tracking, and "Get Ahead" at $3,500/month adding Facebook and Instagram campaigns.
"Prices shown are for management fees only," with ad spend paid directly to Google or Meta, and the about page says "you will always own your assets."
Childcare Marketing Services
Childcare Marketing Services states it plainly: "We work exclusively with childcare businesses," naming "enrollment cycles, VPK deadlines, School Readiness programs, Step Up For Students scholarships," while serving centers across the US.
Published prices: Starter $797/mo (local SEO and Google Business Profile), Growth $1,497/mo (full service including paid ads management), and websites from $2,500+ one-time.
Contract terms are the shortest here: "All plans are month-to-month. No contracts. Cancel anytime."
No company name or founder is published beyond a contact email.
Childcare Business Growth
Childcare Business Growth sells both routes: a DIY training kit with "step-by-step videos on how to set up a great Facebook ad," and a done-for-you track covering a website, follow-up system, ongoing paid ads management, "paid enrollment campaigns," CRM setup and monthly strategy calls.
It reports "18+ years running Childcare Businesses" and "Trusted by 1000+ Providers," self-reported.
Prices are not published; its form asks current ad spend in bands from "Less than $1,000 per month" to "$5,000+ per month."
Training memberships and doing it yourself
The cheapest published option in this comparison is ParentSeek: weekly marketing emails plus a Learning Center of "more than 150 tips, tutorials, and strategies" for $14.99 a month.
Nothing in it runs a campaign for you; the cheaper the option, the more work stays on your desk.
Doing it yourself starts free: keep your Child Care Resource & Referral listing current (CCR&R organizations help families find child care and support providers with business resources, per Child Care Aware of America's CCR&R search), finish your Google Business Profile, and make sure your pages are indexed, which Google lists as a requirement to be cited in AI Overviews or AI Mode (Google's "AI features and your website" documentation, October 2026).
Coaching, agency or DIY: how to choose
The axis that separates these companies is not quality, it is who does the work.
Who does the work, and at what level
- Child Care Success Academy
- Childcare Business Growth
- ParentSeek
- Grow Your Center
- ChildcareDM
- BCP Digital Marketing
- Childcare Marketing Services
- More Booked Enrollments
Coaching fits when you have hours to implement and want the skill inside the center; an agency fits when hands, not knowledge, are the constraint.
Whatever you pick, get the answers in writing first.
- Is the price published, and what changes it after the first term?
- What is the minimum term, and what notice does cancelling take?
- Who owns the ad account, website, landing pages and data if we stop?
- Is the fee management only, or does it include ad spend?
- How is success measured: form fills, or tours booked and children enrolled?
Where More Booked Enrollments fits
More Booked Enrollments does
- CRO: one controlled test a month on your website and landing pages.
- Local SEO: Google Business Profile, program pages, citations and review guidance.
- Managed Meta ads: 8 to 12 static image ads a month on landing pages Gabe builds.
- Measurement: inquiry-to-tour and tour-to-enrollment rates, with read access to your CRM or waitlist numbers.
It does not
- Google Ads management, website builds or enrollment software.
- Coaching or courses.
- Answering inquiries, giving tours or running enrollment for your center.
The relevant experience is Gabe Meierotto's own: Director of CRO at LaserAway from 2018 to 2023, where sitewide conversion went from 3% to 11% with a 210x ROI on the testing program, his record from a booking business rather than child care.
Prices are on the pricing page, and the free audit returns a prioritized plan within 3 business days, no call required.
Frequently asked questions
Is Grow Your Center the same company as The Child Care Success Company?
No. The Child Care Success Company sells coaching and courses, while Grow Your Center is a separate done-for-you marketing company whose homepage names Bruce W. Spurr and Kris Murray as co-founders.
How much does the Child Care Success Academy cost?
The coaching price is not published on its site as of October 2026. The Enrollment Boot Camp page showed several different figures on the same page when checked, so confirm the current number with the company before you budget.
Can I hire The Child Care Success Company to run my marketing for me?
Its own pages present coaching and courses, not a service that runs ads or builds websites for you. The done-for-you option connected to the same founder is Grow Your Center, a separate company.
Which of these alternatives require a long contract?
The published terms differ: Childcare Marketing Services is month to month, ChildcareDM starts with a 90-day initial period, and Grow Your Center bills in 12 monthly installments with 45 days' written notice to cancel. Several companies publish no contract terms at all.
Does More Booked Enrollments offer coaching like the Child Care Success Academy?
No. It is one person doing CRO tests, local SEO and managed Meta ads for centers, judged by tours booked and children enrolled. Current prices are on the pricing page.